B2B Interiors Supplier
Trade Ordering and Product Discovery
Our team made a large trade catalogue easier to search, order from and turn into customer-ready product sheets.
An interiors supplier needed a better self-service experience for trade customers working across a large product range. Our team delivered product discovery, multi-item ordering and printable product sheets around the way trade customers work.
- CLIENT
- Confidential B2B interiors supplier
- SERVICES
- Customer Experience Ordering Operations Product Search
- TIMELINE
- 2018
- YEAR
- 2018
Making a large trade catalogue easier to buy from
The supplier needed to reduce manual ordering and give trade customers a practical self-service option. Customers had to find the right items across a large product range, place multi-item orders quickly and present clear product information to their own clients.
- A large product catalogue that needed fast, accurate search
- Trade ordering needs that standard online stores did not support well
- Trade customers needed a self-service platform for day-to-day purchasing
- Product data and imagery needed to be presentable for downstream client use
Self-service search and ordering built around trade customers
The platform was shaped around the supplier’s day-to-day operations. Our work included faster catalogue search, quick multi-item ordering and printable product sheets that customers could share in their own sales work.
- Catalogue Search
- Fast, accurate product finding with helpful filters and tolerance for typing mistakes
- Quick Order System
- Allows customers to rapidly place multi-product orders from any page on the site
- Custom Print Feature
- Enables trade customers to generate professional product sheets for their own clients
- Guided Shopping Experience
- Step-by-step shopping tour helping new customers navigate the platform and checkout process
What we delivered
Customer experience
- Responsive storefront tailored to trade customers
- Guided shopping tour for onboarding new trade customers
- Custom print-ready product data sheets for downstream sales
Ordering operations
- Day-to-day catalogue and order management configured for the supplier’s team
- Quick order functionality enabling bulk multi-product purchasing
- Account pricing and catalogue rules for trade customers
Search and discovery
- Fast, intuitive search across a large product range
- Helpful filtering across product categories, styles and specifications
- Search results designed to appear without long waits
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Logistics & Enterprise Software — 2026Want results like these?
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